DHZ- Proshop Social Media Marketing
DHZ is a fashion-forward brand with a focus on bold styles and youth-centric aesthetics. They partnered with NLM Solutions, a leading digital marketing agency in India, to grow their social media following, establish a stronger online identity, and engage their fashion-conscious audience across platforms like Facebook and Instagram.
With our deep experience as social media marketing experts in Chandigarh, our team designed and executed a full-funnel organic SMM strategy to generate buzz and consistent engagement for DHZ.
JOB SUMMERY
Client:
https://eveningpleasure.ca/
Start Date:
10 Jan, 2024
End Date:
15 Mar. 2024
Tag:
Social Media Marketing, SMM, Instagram, Facebook, X, Twitter, LinkedIn, Pinterest, YouTUbe
Strategy used
As a trusted digital marketing agency in India, we are helping Evening Pleasure gain a competitive edge through an integrated search and paid strategy. Our work is centered around increasing search visibility, improving ad performance, and ensuring sustainable traffic growth.
- Social Profile Optimization: Enhanced Facebook and Instagram bios, banners, highlights, and profile visuals to reflect the brand’s modern aesthetic.
- Branded Content Creation: Designed visually compelling creatives aligned with seasonal trends, product drops, and audience interests.
- Content Calendar Planning: Developed a structured weekly posting schedule to maximize reach and engagement.
- Audience Engagement: Replied to messages, comments, and post reactions in real-time to boost interaction.
- Hashtag Curation & Trend Tracking: Used strategic hashtag sets and capitalized on current fashion/lifestyle trends to broaden reach.
- Performance Analysis: Tracked post engagement, follower growth, and reach weekly to fine-tune content.
Project Results
As a team of social media marketing experts in India, we focused on sustainable, high-ROI growth
- 672 New Page Likes
- 771 New Followers on Facebook
- Elevated post visibility and brand perception
- Organic traffic increased by 25%, and new visitors to the site grew by 30%.
- Purchases through organic channels rise by 15%, and Google Ads contributed to an additional 20% increase in revenue.
Feedback
NLM Solutions helped us build a real presence on Facebook. The quality of content and the growth we’ve seen in engagement is proof that their approach works. We're excited to take the next steps with them
Team, DHZ proshop